I’ve always been
driven by possibility.
What I didn’t expect was that JOY would become the strategy.

From leading major events across the US to running operations at the Louisiana Governor’s Mansion, to building top sales teams and coaching high-performing leaders—I’ve experienced both the highs of achievement and the quiet lows of burnout.

After earning Top 40 Under 40, something clicked: it wasn't more success I was chasing… it was alignment.

I realized that leaders who create real impact aren’t the ones who push the hardest—they’re the ones who lead with clarity, presence, and purpose.
And that’s where joy comes in.

Not as a mood.
Not as the icing on the cake.
But as a repeatable leadership strategy that sharpens influence, elevates communication, and creates sustainable results.

And that insight sparked The Joyful Strategist™.

Joy, in my world, isn’t something you wait to feel at the finish line.

It’s something you lead from—every day, in real time—so you can influence others without losing yourself along the way.

After years in leadership, sales, visibility strategy, and executive coaching, I created a science-backed, story-driven methodology that helps leaders align their identity, communication, and actions with who they actually want to become.

The impact speaks for itself:

  • Entrepreneurs rebuilt confidence and scaled with clarity.

  • Women in transition found direction and bold new futures.

  • Leaders strengthened culture, communication, and performance.

The Joyful Strategist™ isn’t just a brand.

It’s an identity.

A movement of leaders who choose alignment over exhaustion—and influence over hustle.

A woman with red hair wearing a light purple button-up dress with a bow standing against a plain white wall, with her mouth open and arm raised, appearing excited or joyful.

MY MOTTO IS AND ALWAYS WILL BE…

“Joy ISN’T the reward for success,
it’s the STRATEGY that creates it.”


Stuck in a cycle of overthinking, stress, or burnout?
You don’t need a life overhaul—just one aligned shift.

This guide gives you 10 simple, strategic tools to reset your energy, sharpen your clarity, and reconnect with the version of you who leads with confidence and intention.

Use them anytime, anywhere, and watch how quickly your influence changes.

GRAB YOUR FREE GUIDE

The Joyful Strategist’s Guide to Getting Unstuck &
Into Your Most Joyful Self

Grab Yours Here
A woman with long brown hair wearing a white fringed sweater and dark blue bell-bottom pants standing with her hands on her hips and smiling against a plain white background.